Global Sporting Risks

Part of the international insurance and reinsurance brokerage CKRE

Broker at Lloyds

Global Sporting Risks (GSR) is a specialist agency, part of a larger international Group, providing innovative insurance solutions to a wide range of organisations and individuals within the international sporting world. Our advisory services and products are supported by a blend of highly experienced insurance professionals and an influential network of sporting partners. GSR’s primary objective is to provide clients with creative risk solutions alongside full transparency and the very best underwriting security. Whether your organisation is large or small the team at GSR will provide cutting edge advice and inventive solutions to all your insurance needs.

Our Ambassadors

Sam Billings
International Cricketer & GSR Ambassador

Sam is Kent Captain, England international, and successful Indian Premier League player (representing Delhi Capitals in 2021). Made his O.D.I. debut in 2015 and has been a regular for England in this format through 2021. Along with several leading international cricketers, Sam chooses GSR for his insurance cover.

Our ambassadors reflect GSR’s ability to offer worldwide and world class management of risks for sportspeople. We are equally focussed upon the needs of clubs and sports organisations and their events, as well as all types of corporate sponsors.


blending security & creativity

In conjunction to the provision of bespoke insurance advisory services, GSR has the additional capability of delivering creatively formed retail and B2B products which seek to change the conventions of traditional insurance marketing. Whether distributing via a tailored digital platform, or other mass market or social media channels, our in-house creative team can find the solution that best fits your needs.


the best possible security

The demands of the professional sports world has become increasingly more complex as the financial arrangements supporting the industry have become both substantive and commercial. Like any other major international enterprise the sports industry requires insurance products to protect its risk exposures or importantly such products can provide the key to unlocking higher risk financial transactions.

Participants need to protect themselves against accidents and injury that can prevent them fulfilling contractual obligations, loss of sponsorship or lack of success can have major financial implications, achievement of success can lead to substantive additional reward, the financial investment in top players require innovative financial structures, investment in stadia and events can require substantial sums of money with attendant risk exposures. New sports create new risk exposures, emerging countries can have attendant risks, new sponsors require support in their endeavours, cancellation of major events can have significant financial impact……and there are many other risks to consider. GSR are fully familiar and able to deliver turnkey solutions to all these and many other sports insurance risks.

With proven skills across a broad range of sporting insurance sectors, GSR is positioned to work with our clients wherever in the world they are based, in seeking risk management, insurance or possibly reinsurance solutions (in emerging markets) with ‘A’ rated, established, international underwriters.

We have the direct experience needed to deal with the constantly evolving sports insurance landscape whether that is through traditional insurance or by developing be-spoked niche tech driven products and by utilising the capacity of both London, European or other international insurance markets. We take the truly global approach to reflect the international nature of sport.


a new level of expertise

Our expert team, based in London, has a wealth of sports and insurance knowledge which is supported by a network of specialist partners enabling us to provide clients with a truly international range of services.

Tom Montgomery

Tom Montgomery has over 20 years’ experience in marine insurance sourcing cover some of the largest super yachts and fastest racing machines around the globe. Tom is also an accomplished
sailor himself having represented GB in the British Match Racing Team and a number of disciplines and classes.

Martin Wright

With several decades of experience in the insurance industry and qualified to Chartered Insurance Fellowship level, Martin oversees the GSR team that specialises in the provision of insurance and risk management services to the international sporting world.

Peter Shaw

A highly experienced sports insurance market specialist, Peter negotiates and places with international underwriters and as a Lloyd’s broker, the complex insurance policies required by the international sporting stars, their teams, sponsors and all matters related to sporting events.


a truly international group

Professional Sport has seen its profile grow exponentially at all levels of society, within all age groups and throughout the world. It has been estimated that in 2017 the revenue generated by global sports was conservatively US$ 90.9 billion (source: Statista 2020) and the top 10 sports in the world had a support base of 13.5 billion with football leading the way with 4 billion fans (source: World Atlas 2018). Commensurate with this explosive growth has been the sophistication of the organisational structures and financial structures that support the industry. Increasingly insurance has become an integral part of protecting the significant financial investments made in the sporting sector.

To ensure the GSR service remains cutting edge we have developed close relationships with partners who understand the intricacies of their specific sporting sectors, whether these be within established sports or within the newly emerging sectors such as e-sports. In addition as sports becomes an increasingly global enterprise we have links and connections in both developed and emerging  international economies, with all countries in the world aspiring to participate at the highest level. The GSR network enables a dialogue that reaches beyond the predictable to engage at a deeper and more specialist level, engage with the sports influencers and keep abreast of the changes taking place.


Contact us for more information.

Landline switchboard: +44 207 929 7017

40 Lime Street
United Kingdom